BUSINESS MARKETING COURSE
Category:
Business & Finance Courses
Course Format
Paper Based
Approximate Study Time
80 Hours (Self Study)
|
Payment Options
You can spread the payments for this course
over 4 monthly payments.
Initial payment of £100.00
Followed by 3 monthly
payments of £50.00 |
Price:
£250.00
VAT inclusive
Approximate Delivery Time
1-2 Working Days (Courier Service) |
|
|
|
The Business Marketing - Level 2 Course is designed for people seeking to understand and apply the principles of marketing to a business.
The home study course is particularly suited to the general manager with responsibility for a small organisation or a department, needing a broad understanding of a range of marketing, advertising and promotion techniques.
On successful completion of the home study courses students will receive a recognised level 2 award (Comparable to working at GCSE or NVQ Level 2).
At the end of the home study courses students will be able to:
-
Conduct market research
-
Define customers needs, wants and desires
-
Carry out a SWOT analysis
-
Prepare a marketing plan
-
Describe a range of marketing methods
-
Evaluate the benefits of using different marketing media
-
Compose purposeful advertising copy
-
Understand how to use press releases, promotions and public relations
-
Define the selling process
-
Devise a telephone sales campaign
-
List the benefits of keeping advertising records
The Course Includes the Following Units:-
- Unit One – Marketing Your Business
The following topics are covered: Why do market research, Who will be your typical customer, What will they want, Why will customers buy from you, How to do market research successfully, SWOT analyses and Your marketing plan..
- Unit Two – Advertising and Promotion
The following topics are covered: Planning – position & strategy, Advertising a business and Promoting a business.
- Unit Three – Personal Selling Skills
The following topics are covered: What is selling, Building blocks leading to a sale, Handling incoming calls, Making appointments by phone, Reaching the decision maker, The sales presentation, Telephone selling, Handling objections, Keeping records and How to motivate yourself.
Course Duration:
Students may register at any time and have a full year to complete their studies. The home study courses will take approximately 80 hours of study to complete.
Pre-Requirements:
There are no particular entry requirements.
Technical Support:
Once you have enrolled, you will have access to your own personal tutor by mail or email. You will receive full tutor support for a 12 month period.
Qualification:
|
The award is gained from successfully completed coursework so there is no exam to complete.
On successful completion of this course, students will receive a Level 2 Business Marketing Award.
This award has been independently accredited at a level of learning equivalent to level 2 on the National Qualifications Framework (NQF) and is comparable to working at GCSE or NVQ Level 2. |
|
The award is issued through NCFE. NCFE is recognised as an awarding body by the qualification regulators ('regulators') for England, Wales and Northern Ireland. The regulators are the Office of the Qualifications and Examinations Regulator (Ofqual) in England, the Department for Children, Education, Lifelong Learning and Skills (DCELLS) in Wales and the Council for Curriculum, Examinations and Assessment (CCEA) in Northern Ireland.
View Testimonials for BUSINESS MARKETING COURSE
Submit a Testimonials for BUSINESS MARKETING COURSE
|
