The CIW Social Media Strategy Specialist Course focuses on the use of social media in business and teaches students how to create social media campaigns, and how you can analyse and present data in order to address organisational issues and make appropriate business decisions. This course will also cover the foundations of social media technologies, communication methods and how to engage consumers using various tools.
This course starts with the fundamentals of social media technologies and looks at the communication methods used and how you can engage consumers using various tools. The course will focus on how social media is used in a corporate settings, and how you can use social media to boost brand awareness and achieve your desired goals. Students will also learn how to build social media strategies and tactics, build and manage campaigns, and develop social media content. The course will cover the main social media platforms and will look at how and when to utilise each platform. You will also learn how to plan, develop, promote, deliver, present, and analyse social media activities and will learn about how risks, reputation, crisis response, advertising and promoting are managed and maintained. You will also learn how accessibility, ethics and legal issues should be considered in social media strategies. Finally, the course will also teach you how metrics, analytics, reporting and social media optimisation drive business goals and strategies.
This course is part of the new CIW Web and Mobile Design Professional Series and prepares you to take the CIW ID0-623 exam.
The CIW Social Media Strategy Specialist Course includes the following items:
Distance Learning Centre is proud to be an authorised training partner for CIW course materials and we offer the official Certified Internet Webmaster (CIW) self study courses.
This course is one of seven titles that will make up the CIW Web and Mobile Design Professional Series of qualifications. Each course represents an individual CIW exam:
The following topics are covered:
Each lesson comes with Exercises, Flashcards & Quizzes. There is no limit to the number of times learners can attempt these. Exercises come with detailed remediation, which ensures that learners are confident on the topic before proceeding. Flashcards help master the key concepts while the Glossary defines the key terms. There are over 800 unique questions including pre-assessment, quizzes, exercises, and post assessment.
The course includes videos to help understand concepts. It also includes How Tos that help learners in accomplishing certain tasks.
The CIW Practice tests are full length tests that closely follow the exam objectives and are designed to simulate real exam conditions. Each course has a number of test sets consisting of hundreds of items to ensure that learners are prepared for the certification exam.
Practice Test Features:
Please Note - Digital Course Materials: As the Official CIW Course Materials are a digital license, we cannot offer refunds once the access code has been issued to students. We advise students access a Free Trial of the course content from our Online Portal prior to purchase to make sure you are happy with the format and course content. Extensions for the online content can be purchased if you need to extend your studies. We will email students prior to their access expiring to see if they require a 3 or 6 month extension.
PSI Testing is a remote video proctoring service and allows you to take CIW exams from the comfort of your own home or office. The system requires an active webcam and stable high speed Internet connection. A live proctor will visually monitor the student and the exam during the entire testing session, so there is no need to attned an exam centre.
The CIW Social Media Strategist courseware requires an understanding of how internet technologies are used in business, HTML5 and CSS3 coding, and user experience development. Suggested prerequisites are the CIW Web Foundations Associate Course, the CIW Advanced HTML5 & CSS3 Specialist course and the CIW User Interface Designer course, or equivalent knowledge.
You can register at any time and have 12 months to complete the course. The course is designed as a self-study course, but if you have any problems you can email our support email service. As the course is self-study you can complete in as little or as long a time as you prefer.
Extensions are available for students who don't complete the course within the 12-month license at £90.00 for 3 months or £200.00 for 12 months.
On Completion of this curriculum, students can apply for the internationally recognised CIW Social Media Strategy Specialist 1D0-623 Examination. The exam consists of 55 questions over 90 minutes and the passing score is 76.36%.
CIW exams are completed via the PSI Remote testing system or through Pearson Vue testing centres.
Let us know if you have a question about this course and we will get back to you ASAP.
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